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Women Investors Target Long-Term Wealth with Bitcoin and Cryptocurrency

Women Investors Target Long-Term Wealth with Bitcoin and Cryptocurrency

Thomas Morrow profile image
by Thomas Morrow

A new Bitpanda survey of 1,400 investors reveals that women are increasingly entering the cryptocurrency market with a focus on long-term wealth creation according to BTC Peers. The findings show 50% of female crypto investors prioritize long-term financial growth, with 49% holding digital assets for up to five years.

Women tend to prefer lower-risk assets, with Bitcoin being the most popular choice. Thirty percent of female respondents selected Bitcoin as their first digital asset investment compared to 24% of men. More than 54% of all surveyed investors made their first investments in Bitcoin or Ether.

Gracy Chen, CEO of Bitget cryptocurrency exchange, notes that women are building more diverse portfolios and focusing on long-term wealth rather than quick profits. This measured approach brings stability to the crypto ecosystem through investors who understand technological fundamentals.

China's recent economic stimulus announcement may influence Bitcoin markets that female investors are watching. The Chinese government unveiled fiscal and monetary measures on Wednesday targeting 5% GDP growth. Bitcoin gained 12.3% during previous Chinese stimulus efforts last September, showing a correlation with PBOC's balance sheet actions.

Women typically adopt a "sit on their hands" investment style. Citing a Charles Stanley study, Chen pointed out that while men made 13 trades annually on average, women executed only 9, demonstrating greater patience in volatile markets.

Despite growing participation, challenges persist for women entering the crypto space:

  • 81% of female respondents admitted to being inexperienced investors
  • 24% cited lack of investment knowledge as their biggest challenge
  • 41% pointed to financial constraints as a barrier

The survey comes as Bitpanda reports steady growth among female users. Women who began investing in January 2024 have seen an average increase of 8.1% in their investments over the past year. However, Chen noted that women still account for just 26% of all crypto holders.

Organizations like Women in Ethereum Protocol (WiEP) are working to provide education, guidance, and structured support for women entering the crypto space. "Women need proper education, clear guidance, and support, starting with small investment amounts," WiEP representatives told Cointelegraph.

Thomas Morrow profile image
by Thomas Morrow

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